The likes of Infinix.Tecno and Gionee really need to be watchful as Chinese mobile making upstart Xiaomi is gunning to steal Samsung’s thunder by launching a pair of phablet smartphones on the same day Samsung is due to unbox phablet-sized updates to its Galaxy Note and Galaxy S6 Edge devices — with Samsung press events taking place later today in New York and London.
So much for ‘quiet’ August tech launches…
– 2GB RAM,16GB/ 32GB Memory
– 152mm x 76mm x 8.25mm,160g, 3060 mAh Battery
– 5.5 ” full HD, 1920×1080 resolution
– 13MP Samsung/ OV PDAF Autofucus, 5MP Front Camera
– 3060mAh removable battery + Quick Charge 2.0
– 4G Dual SIM
– MIUI 7 based on Android 5.0
Xiaomi took time to post Antutu scores of the Redmi Note 2 compared to those of rival phones. Xiaomi claim an Antutu score of 54,042 for the Redmi Note 2 in comparison to 47,032 on the Huawei P8 and 49,144 for the Meizu MX5.
Rumours about the display were true. The Xiaomi Redmi Note 2 has a 5.5-inch 1920 x 1080 display which also features the same HDR sunlight technology as the Xiaomi Mi4i to improve viewing in direct sunlight.
Camera specifications are impressive for the budget phone too. The rear camera being a 13 mega-pixel CMOS sensor from Samsung and the front a 5 mega-pixel OV model. What is really shocking though is the inclusion of PDAF (Phase Detection Auto Focus) on the Redmi Note 2! This could be the most affordable phone with the super fast auto focus feature!
Xiaomi have also included an IR remote control use at home with your TV, air conditioner etc.
Xiaomi will be offering 5 colour options of the Xiaomi Redmi Note 2 which include white, blue, yellow, pink and mint green. Additional covers will be available on sale at just …. NGN. The Redmi Note 2’s dimensions are 152 x 76 x 8.25mm and it weight 160g.
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International expansion is certainly a key priority for the company this year as it looks to hit ambitious sales targets. For now, Samsung has to contend with Xiaomi lording it over China’s mobile market — a kingpin position Samsung used to occupy. Analyst IDC pegged Xiaomi as the world’s third largest smartphone maker last fall — behind Samsung and Apple.
The two new Xiaomi smartphones, which come in a range of pastel colors as well as black or white, will go on sale online starting in China on August 16.
Here’s a quick rundown of the specs:
The Redmi Note 2 comes with a 2.0GHz MediaTek (MTK) Helio X10 processor, 16GB storage and 2GB RAM. While the Redmi Note 2 Prime has a 2.2GHz chip, 32GB storage and 2GB RAM. Both have a 5.5-inch full-HD display, 13MP rear camera and 5MP front camera.
There’s a 3060mAh removable battery apiece, and both also have a microSD card slot for memory expansion — features which Samsung used to offer as standard on its flagships but removed for its Galaxy S6 and S6 Edge handsets back in March, in favor of a sleeker-looking design (to better compete with the iPhone).
Xiaomi is clearly looking to capitalize on this shift by continuing to give users the things Samsung has taken away.
Also today Xiaomi unveiled an update to its Android skin, showing off the forthcoming MIUI 7 update, which it said will launch globally on August 19 — in another event taking place in New Delhi, India.
It said the update brings improved performance and battery-saving tweaks, as well as expanding the personalization options available to users with “colorful themes”.
There’s also a auto-organizing new face recognition feature in MIUI 7’s Gallery which identifies individuals in the user’s photo and groups images together — so you can presumably get a feed of every selfie you ever took. Which doesn’t sound at all scary…
While Xiaomi often stands out for its highly price-competitive hardware, company co-founder and CEO Lei Jun emphasized its focus on software, noting that the MIUI R& team is now “750-strong”, and the interface has passed 150 million users in more than 156 countries and regions.
Xiaomi added that its two new phablets will ship with MIUI 6, but will receive the new MIUI 7 update “at a later date”.
In a final device announcement today, Xiaomi unveiled a new PCB smart router, called the Mi Wi-Fi nano, priced at RMB 79 (~$12). The company sells a pretty eclectic range of hardware these days, including an air purifier, various wearables, smart TVs, routers and Wi-Fi hotspots, as well as its range of smartphones and tablets.
It’s not quite up there with Samsung’s massive electronic sprawl yet, but the ambition to dislodge the Korean giant’s grip on the consumer electronics market is clear.